Chiropractic website design that books new patients

They can, but not through a regular contact form. This is general information, not legal advice, so check your own setup with your compliance advisor or attorney.

A standard website form usually emails what people type, unencrypted, to whoever reads the inbox. That’s fine for a name, phone number and a good time to call. It’s the wrong tool for symptoms, history, injuries or insurance details. Under the HIPAA Privacy Rule, a practice that lets an outside vendor receive or transmit patient health information on its behalf needs written assurance from that vendor, documented in a contract (45 CFR 164.502(e)). That contract is the Business Associate Agreement, or BAA.

So intake goes through the forms in your practice software, or through a form service that signs a BAA. The website links to it or embeds it, and keeps nothing itself. My therapists website cost guide covers what those forms cost and how I handle tracking on health sites.

Most chiropractic practice software includes an online scheduler with its own booking page or a widget that can sit inside a web page. I use that. The “Book your first visit” button opens your real calendar, with the appointment types and openings your front desk already manages, so there’s no second calendar to keep in step.

If your software doesn’t offer online booking, the button goes to a short request form instead: name, phone, the times that suit them and what brings them in, in one line. The front desk calls back to confirm. Either way, I set the button to start with new patient appointments, because a returning patient already knows how to reach you.

As much as you can stand behind. A page that lists the plans you accept by name, says whether you’re in or out of network, and explains what a patient pays if their plan doesn’t cover chiropractic care. If you’re cash-based, list your prices for the first visit and a regular adjustment, and any package or membership you offer with its terms in plain words.

If an offer for new patients is part of how you bring people in, it goes on the first visit page with exactly what it includes and who qualifies. Check with your billing advisor on how it works alongside the insurance you take before it goes live.

The conditions you see most and the ones you want more of. Each doctor’s background, license and a real photo. Photos of the clinic: the entrance, the front desk, the treatment rooms, with no patients in them. Your insurance list, prices and any new patient terms. Access to your domain, current site, Google Business Profile and your practice software’s booking settings. And time across the project to read what I send and tell me where I’ve described the care wrong. Most clinics have me write the copy, from a call where you walk me through a first visit.