More calls from people searching nearby
A page for each service and each town you serve, schema markup, and your Google Business Profile connected, so the site shows up when neighbors search.

My websites start at $2,500. If that's more than you can spend right now, this page covers what a smaller budget can and can't get you, including doing it yourself.
What you get
Your site won’t be my first. Since 2016 I’ve delivered 154 Upwork jobs for more than 100 clients, and 94 of them were WordPress and Divi websites: new builds, redesigns and rebuilds for NewtonX, Keller Williams Realty Consultants, the Institute of Reading Development, the World Food Travel Association, Website HQ and Arlene P., among others. Every one is listed on my Upwork profile.
A page for each service and each town you serve, schema markup, and your Google Business Profile connected, so the site shows up when neighbors search.
A written, fixed quote after a free consultation. Sites start at $2,500 and the number does not creep once we agree on it.
I design it, build it, write it and launch it. When you call with a question, you reach the person who made the last change.
From $2,500 one-time
A five-page site for a service business sits near that number. More pages, copywriting, booking or a store add to it. You get a written, fixed quote after a free consultation. No contract lock-in.
Most small businesses don’t need a $10,000 website. They need a handful of pages that load fast on a phone, say clearly what they do and where, and make it easy to call. That’s what I build, and it’s why my starting price is $2,500 and not five figures.
I’m also not the cheapest option, and I’m not going to pretend to be. There are people and services that will build a site for a few hundred dollars. Some of those sites are fine. Others are a theme with your logo and placeholder text, no redirects from your old site, and nothing set up for local search.
A five-page site for a service business sits near the $2,500 floor. That usually means:
The price goes up with more pages, me writing all the copy, online booking, payments or a store. You get a fixed written quote before I start, so the number doesn’t move. You own the domain and the site.
This is what I’d do with less money, in this order. Open the one that fits your budget.
For a local business, the Google Maps listing often brings in more calls than a website does. It’s free to create, and verification has to come from you. Fill out every field, pick the right primary category, add real photos of your work, your vehicles or your storefront, list every service with a line of description, and ask happy customers for reviews. Keep the hours current, because a listing that says you’re open when you’re not costs you the customer and probably a review.
That alone puts you on the map for “near me” searches, which is where a lot of local calls come from. If you’d like me to do it, my Google Business Profile optimization is $400, one time, and you keep the profile.
Builders like Squarespace and Wix let you make a site yourself for a monthly fee. When I checked their pricing pages in November 2026, Squarespace started at $25 a month billed monthly, or $19 a month billed annually, and Wix listed paid plans from $17.77 a month on a yearly plan. Prices change, so check before you sign up.
A builder can give you a clean, mobile-friendly site with your hours, services, photos and a contact form, and you can put it up yourself once your content is ready.
It won’t write pages that match what customers search for, research your competitors, set up redirects from an old site, or tell you why the phone isn’t ringing. You’ll be doing the writing and the upkeep yourself, and your time has a cost too.
You can find people on freelance sites who’ll build a basic site for less than I charge. I’ve worked on Upwork myself for years, so I know good people are on there. Vet carefully. Look at sites they’ve built for businesses like yours, and open them on your phone, because a site that only looks right on a laptop will lose most of your visitors. Ask what’s included: the writing, the redirects, the local SEO setup, the analytics. Ask who registers the domain and the hosting, and make sure the answer is you, in your name, with your own login. A site you can’t log into or move isn’t yours, whatever you paid for it.
A cheap site can look nice. What it usually can’t include is the work that makes it bring in customers: research into what people in your area search for, a page for each service, pages for the towns you serve, and a launch that doesn’t lose your old rankings. If search is how most of your customers find you, those parts are worth paying for, from me or from someone else.
If most of your work comes from referrals and repeat customers, a builder site that looks tidy and lists your phone number may be all you need for now. I’d tell you that on the first call rather than sell you more than you need.
Tell me what your business does and where, and you get a written, fixed quote. No contract lock-in.
Get my quoteOr call 586-221-0792Plenty of businesses start on a builder and move to a custom site once they know what’s working. When you’re ready, I’ll take what you’ve learned and build on it, and keep the content that’s already ranking. My web design page has the full process, and my pricing guides show what drives website costs in different industries.
How it works
A short questionnaire, then a call about your customers, your competitors and what a good month looks like.
I design the homepage first. You approve the direction before I build the rest.
Every page built and tested on real phones. Every old page redirected, so the rankings you have carry over.
I stay around for questions and changes. If you want updates handled for you, that is my management plan.
Why me

Who you'd work with
I'm Ryan York, and WebPossible is a one-person web design and SEO company in Harrison Township, Macomb County. I learned the work as a scuba diver in the Florida Keys, tired of waiting on the person who ran our website, which is why I think about the phone ringing first and the design second. There's no team to hand you off to. The person who answers your first call is the person who designs your website, builds it and checks your rankings.
Reviews
5.0 stars from 30 Google reviews, 5.0 from 5 verified Clutch reviews, and 83 client reviews on Upwork since 2016. The ones below are quoted in full, with the source linked.
I hired Ryan to help improve the SEO of my business website and he has been so easy to work with from the time I submitted my inquiry through the finishing touches. He is extremely responsive, organized in his approach, and thoughtful in his execution. I had many questions that I threw at Ryan, and he was able to answer them all, which made me feel really good about the entire process. Since the initial work started, I have added on more page updates because I am already seeing positive results. I look forward to continuing to work with Ryan and wouldn't hesitate to recommend him to other business owners that I know!
I have used Ryan for many years and on many client websites, he has always been responsive, efficient and been great to work with. With his expertise, he has been able to facilitate creating websites I am proud of, and I have always been able to count on him. I trust him completely and have recommended him to my past clients for ongoing work.
Recently, I gave two of my business website development projects to Ryan. He is superb in his work. Ryan is a very honest guy and advises best to his clients. I am very happy with the final outcome of what Ryan did for both of my projects.
Ryan helped me make my current WordPress site mobile friendly. He is intuitive, easy to work with, and knowledgeable.
Working with Ryan York at WebPossible made redesigning our website a great experience. Our acupuncture practice recently needed to update our website, and I wanted to find someone we could communicate with and who would be able to produce quick, professional results within our small budget. And just as importantly, I wanted that person to be able to understand the what we are about so that the website could project that to potential patients. We found the right web designer! Ryan is clear, precise and professional. It amazes me how quickly he was able to create a new website for us and respond to any changes we wanted. And all this without having any face-to-face meetings, and for a great price! We are really happy, and I recommend this company wholeheartedly.
Communication is key, and that's his strong suit.
Ryan was a perfect fit. He's my first call if I ever need any help establishing or increasing my online footprint.
We have a minimal understanding of WordPress, but they made the process easy for us.
I'm very satisfied with them. They do a good job of working within my small budget.
Their personal attention and timely delivery are impressive in the workflow.
Ryan was phenomenal to work with! He asked great questions, understood our project, and delivered without issue and right on schedule. I definitely will re-hire and recommend him.
Ryan had excellent attention to detail and delivered with quality and speed when necessary.
Super responsive. Thanks Ryan.
FAQ
No. $2,500 is my floor for a new site. Below that I can't do the planning, writing and setup that make a site bring in work, and I'd rather tell you that than hand you something that doesn't. If your budget is smaller, a website builder plus a well set up Google Business Profile is a reasonable place to start.
A site of around five pages for a service business, designed for your business, built for phones first, with click-to-call, a quote or contact form, basic local SEO, analytics and your Google Business Profile connected. You get a fixed written quote that spells out exactly what's included.
For some, yes. If you're starting out, can write your own pages and don't depend on Google search for most of your customers, a builder can carry you for a while. Expect to put in your own hours, and expect the site to look like a template unless you're handy with design.
Yes. A lot of sites start with the core pages and add service or town pages once the business knows which searches bring in work. I'll build the first version so adding pages later is easy, and quote each addition when you want it.
Usually they're using a template with your logo dropped in, skipping the writing, skipping redirects from your old site, or skipping the local SEO setup. Sometimes that's fine. Ask what's included, and ask who owns the domain and the site when it's done.
Service area
I'm in Harrison Township, Macomb County, on the Lake St. Clair side of metro Detroit. Most clients are in southeast Michigan, and I work with businesses across the state and beyond by phone, video call and email.
WebPossibleSee my Google Business Profile
Harrison Township, Michigan. Open in Google Maps
Also
A free quote, a straight answer, and no sales pitch. If I’m not the right fit, I’ll say so.